Online Personal Development Market

Goals

To provide (i) the market size of the online self-development learning market where the learning content, made available in English, is curated and commissioned rather than uploaded by members/visitors on the platform; (ii) based on (i), the market size of 18-45-year-olds interested in health, wellness, spirituality, nature, emotional development, and or relationships and sex; (iii) the most recent estimated revenue of the following companies: School of Life, Master Class, Mind Valley, Shift Network, Wonderlust, Hay House, and Gaia TV.

Early Findings


Summary

  • During this research, we determined that it is impossible to provide (i) the market size of the online self-development learning market where the learning content, made available in English, is curated and commissioned rather than uploaded by members/visitors on the platform; and (ii) based on (i), the market size of 18-45-year-olds interested in health, wellness, spirituality, nature, emotional development, and or relationships and sex. This granular information was deemed unavailable in the industry publications and articles found, which focused on the personal development industry in general. We, therefore, decided to focus on providing the estimated revenue and number of users on each platform.
  • We could not locate the official website of any company called "Wonderlust" which offers online self-development learning. The webpage of the said company will have to be clarified in the response.
  • For HayHouse and Gaia TV, we could not provide the estimated revenue and number of users on each platform. The reason for the absence of this information is that both are subsidiaries of larger companies and have not published their revenue information. Efforts to find the revenue information of both subsidiaries on third party websites such as Owler and DnB also proved abortive.

Proposed next steps:

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