Ethical Advertisement Networks
Delivered November 12, 2019. Contributor: ChristineD
Goals
Obtain a list of ethical advertisement networks that meet the specified criteria. The information will be used to understand the advertisement exchange market.
Early Findings
Ethical Advertisement Networks
CodeFund
- CodeFund is an advertising exchange platform that boasts of featuring only ethical campaigns on developers' websites.
- They also acknowledge and respect people's privacy.
- They ensure that advertisements will not "track, use cookies, nor collect any data except for IP addresses and browser agents."
Others
- Sovrn, Rubicon Project, OpenX, PubMatic, SpotX, and Telaria, recently promised to "uphold a set of marketplace principles that promote clarity and trust."
Overall Advertising Industry Market
- The "advertising, public relations, and related services market" is seen to be worth around $879.36 billion by 2022, with a CAGR of 7.4% during the same period.
- The positive uptick in the market can be attributed to the growing demand for advertisement services.
PROPRIETARY RESEARCH AVAILABLE
We found some proprietary research from one of our data partners which may be helpful:
Advertising, Public Relations, And Related Services Market Global Briefing 2019 (The Business Research Company, $1,500)
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Proposed next steps:
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