To analyze and understand the homeowner and rental insurance competitive landscape in the UK by looking at a competitive analysis of select competitors in the space, including LetAlliance, RentGuard Insurance, Endsleigh, Homelet, Urban Jungle Insurance, LV=, Direct Line Group, Aviva, AXA, HomeProtect, and Homelyfe. This analysis would include the name of each company, Description, Business type (MGA, Digital Broker, Carrier), Year founded, Geography, Funding to-date, products offered, pricing by product, and select reviews.