Countries in the European Union lose about "$27.7 billion of revenue annually from counterfeit goods, according to official EU statistics." This represents about 10% of the total gross sales in the industry.
Luxury brands in some countries have formed unions to fight counterfeit products. For instance, the Anti-Counterfeiting Group is a "UK-based trade body whose members include Burberry, Michael Kors, Hermès and Jimmy Cho".
The Anti-Counterfeiting Group worked with the government in the UK "to find more than 80,000 counterfeit items, with a total street value of £3.5 million (about $4.3 million), though this represents a tiny fraction of the overall trade in fakes in the UK."
Most luxury fashion brands are also part of the International Anti-Counterfeiting Coalition, however, Gucci and Michael Kors walked out of the group in protest after Alibaba was allowed to join the International Anti-Counterfeiting Coalition. Gucci and Michael Kors view Alibaba as one of its major adversaries in their fight against counterfeiting.
We were unable to find data on how much Gucci, Tiny Cottons, BoboChoses, and Michael Kors dedicate to fighting counterfeits annually during our preliminary research.
Only the project owner can select the next research path.