Wonder
Sign up
Log in
Research Outline
Prepared for YUSUKE T. | Delivered September 19, 2019
Baby Boomers: Travel Behaviors
Goals
The number of baby boomers in the US that take trips longer than a month.
View more
Early Findings
Up to
60% of baby boomers in
the US took at least one trip "shorter than five nights" in 2018 while 23% said that their longest trip was less than five days.
Around
22% of baby boomers
in the US took a trip longer than seven days in 2018, the highest percentage when compared with other generations who took such trips.
For baby boomers who take trips,
around 11%
mentioned that the "financial burden of longer trips was a motivator to keep it short."
Baby boomers are the most likely generation to take longer trips. More than 50% of baby boomers took at least "
one mini-vacation
" in 2018. About 40% "did not t
ake any trips
that were shorter than 5 nights."
In general, Americans are now taking "
m
i
c
r
o
c
a
t
i
o
n
s
," also known as shorter trips. There is a decrease in the number of Americans
taking longer trips.
CONCLUSION
Currently, there are
74 million baby boomer
s in the US. Since 22% of them take trips longer than seven days, the conclusion can be arrived at that around 16.3 million baby boomers take long trips of more than seven days.
View more
Prepared By
Hillary O.
2295 assignments | 5.0