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Research Outline
Prepared for Sara W. | Delivered April 22, 2020
Employee Engagement Techniques
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Goals
To identify what leaders with highly engaged employees are doing to get and retain that engagement.
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Early Findings
Hilton
According to an article by
Forbes
, Hilton is ranked as
number one
on the list of 100 Best Companies to Work For.
Hilton is said to have implemented various initiatives specifically designed to enhance employee engagement. This includes the
Hilton Senior Leadership Business Immersion program
.
According to the company’s chief human resources officer,
Matthew Schuyler
, the Hilton Senior Leadership Business Immersion program is “an experience that connects senior leaders to the most fundamental aspect of the business
–
hotel operations. The
three-day program
entails working back of the house, or what we refer to as ‘
Heart of House
,’ in departments including Housekeeping, Food & Beverage, Banqueting and Engineering.”
This program is thought to be an
innovative and powerful method
of making senior leaders understand a typical
workers’ day to day experience
in a more authentic way. The three-day experience provides senior leaders with an insight into
how the staff feels
, the obstacles they face, and what improvements are required to mitigate these challenges.
Some activities carried out by leaders during the program include real front line jobs such as
checking in guests
, assisting engineering on calls, carrying luggage to rooms, handling guest complaints, and cleaning rooms.
One of the benefits of the program include a
boost to staff morale
-
According to Hilton’s Vice President, “it sends a
strong message of solidarity
and shows that leaders are serious about understanding the challenges of running a 24/7/365 business that never closes.”
Another significant benefit of the program is the
specific learnings
that leaders take back, which impact their business decisions and also lead to
process improvements, innovations
, or increased efficiencies.
The success of the Hilton Senior Leadership Business Immersion program has led to the creation of the
Virtual Reality Business Immersion Program
, which extends the immersion-style experience to corporate teams working across other functional areas, including marketing, finance, and brand management.
Salesforce
Salesforce is ranked as the
number two
on the list of 100 Best Companies to Work For by
Forbes
.
Salesforce has created and sustained
high levels of employee engagement
in part by offering unique and innovative perks and benefits.
According to the companies Global Recruiting Executive Vice President,
Ana
R
e
c
i
o
, “to attract and retain today’s ultra-connected, always-on employees, we focus on the key differentiators that Salesforce has to offer.” To that end, Salesforce offers the following;
56 hours of paid time
to all volunteers in their local communities and also a generous matching policy (up to
$5,000
) every year to spend giving back to causes that are meaningful to them.
Opportunities to join the
Salesforce Equality Groups
, an employee-led group centered on common backgrounds or identities.
Wellness Reimbursement Program
that offers employees
$100 per month
to use as they which for nutrition counseling, fitness classes, acupuncture, and others.
The company also offers
Camp Pono
, which provides tips & resources and practical tools for
putting well-being into action
, sleeping well, eating right, and practicing mindfulness.
A dedicated
mindfulness zones
in all Salesforce workplaces.
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