Wonder

Research Outline

Prepared for Chancy L. | Delivered March 5, 2020

Beef Processing Competitive Landscape

Goals

To provide competitive landscape information for the identified four companies i.e. American Food Groups, Greater Omaha Packing, Caviness Beef Packers, and Kenosha Beef International. Information to be provided will include their facility types, how they source their beef (locally or outsourced), total revenue (if available or may need to be calculated), competitive advantage, clients (U.S. only or international), and ownership structure.

Early Findings

American Food GroupsThe company operates two types of facilities i.e. cold storage and distribution facilities.
In addition to this, the company also "continues to remain competitive with its new transportation division, which manages a fleet of refrigerated trucks to deliver the company's goods

From an analysis of American Food Group's website, it was concluded that the company sources its beef locally. The company uses a farm to table strategy in sourcing for beef and through this strategy, the company supports the family farms from which it gets meat.
In its early days, the company was originally composed of two slaughter and processing plants. Today, the company is worh over $600 million and comprises of four plants, two distribution/cold storage centers, a trucking company, and a print and online catalog company.

American Foods Group has an annual revenue of $633.83 million. 
The company serves clients in the United States and internationally. 
Ownership StructureThe American Foods Group is a privately-owned company.
The company is owned by Rosen’s Diversified Inc.
Competitive Advantage The American Foods Group serves the international market with a presence in over 40 countries. 
The company operates under a vertical integration structure that ensures the company controls where its meat comes from. 
Another aspect of the company's competitive advantage is in the investments it has made to food safety. Examples of food safety initiatives that the company pursues is the extensive continuous training on food safety requirements and operating procedures that it offers to its employees. 
By putting in place sustainability initiatives the company also gains a competitive advantage. The American Foods Group is an industry leader in both energy reduction management and renewable bio-fuel technology.