Brand Design Industry - USA

Goals

To have a good grasp of the competitive landscape for brand design agencies in New York, specifically as one lens of study, and then in the wider context of the United States. Specifically for Bulletproof, Design Bridge, Blue Marlin, Landor, CBX, Force Majure, Elmwood, Safari Sunday, Little Big Brands, Pentagram, Dragonfly, Sterling, and WPP — Group to understand their size which would be their senior team, (as well as any turnover, if possible), the brands they work with, and any awards won.

Early Findings

  • We are assuming that the 13 companies provided to us are all brand design agencies and these are their websites: Bulletproof (https://www.wearebulletproof.com/), Design Bridge (https://www.designbridge.com/), Blue Marlin (http://www.bluemarlinbd.com/), Landor (https://landor.com/), CBX (https://cbx.com/), Force Majeure (https://www.forcemajeure.design/), Elmwood (https://www.elmwood.com/), Safari Sunday (https://safarisundays.com/), Little Big Brands (https://www.littlebigbrands.com/), Pentagram (https://www.pentagram.com/), Dragonfly (http://dragonflymarketing.cc/), Sterling (https://www.sterlingbrands.com/), and WPP — Group (https://www.wpp.com/)
  • If any of those are incorrect, that would have to be clearly communicated to us in any reply.

Design Bridge

Summary Of Our Early Findings Relevant To The Goals

  • Our first hour of research was spent verifying the 13 companies provided to us and collecting their websites, as well as doing a high level search on all of them to ensure the data that was being asked for was publicly available. We did confirm that all if it is except employee turnover data. However, we are confident that we can do a simple 12-month press scan for each company and see if anything pops up concerning any senior people leaving.
  • If any of the compnay websites are incorrect, that would have to be clearly communicated to us in any reply.
  • We were able to provide the required information for Design Bridge.
  • Please select one or more of the options provided in the proposed scoping section below.

Proposed next steps:

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