Food Business

Consumer Behaviour

• IMI, a marketing consultancy firm released a study which showed that as a result of coronavirus, within the next three months, 16% of Canadians would less likely visit a shopping mall, 9% would reduce how often they visit a grocery store.
•  14% of Canadians would reduce restaurant usage for lunch while half of that would reduce the usage of restaurant for breakfast, and dinner.
• More Canadians are depending on grocery delivery services as they practice social distancing.

Business Responses

• Grocery stores in Canada usually replenish their stock of fresh goods several times a week while non-perishables are restocked from once weekly to once monthly. But they are now accelerating the delivery of goods and replenishing their stock as needed.
• Some local retailers like Bakery Warkworth, which used to rely on walk-in customers and word of mouth are suddenly beginning to reinvent themselves as takeout-only operations due to coronavirus. Bakery Warkworth had to close its Ontario store.