Cognizant Overview


To determine the products and services which help Cognizant to generate revenue.

Early Findings

  • Cognizant offers digital business solutions which include AI and analytics with advanced data management strategies and solutions, digital product engineering, planning digital strategies, and creating user experiences.
  • The company offers a host of digital operations solutions which help businesses to scale and increase speed by replacing self-managed processes with high-performing, cost-effective managed services, remove operating model inefficiencies, and by increasing productivity and elevating intellectual capital while removing mundane tasks.
  • Like many other IT services firms, Cognizant follows a global delivery model based on offshore software R&D and offshore outsourcing.

Research proposal:

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