Color Trends in Skincare

Goals

Identify color trends for men's and gender-neutral skincare products.

Early Findings

The research team first looked for pre-compiled trends in packaging color for men's and gender-neutral skincare. However, we were unable to find any pre-compiled trends. Therefore, we began a review of top men's skincare products and top gender-neutral skincare products from the last few years, to identify color trends in packaging among these items.

Men's

Gender-Neutral

Proposed next steps:

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