OJO Competitive Landscape


Obtain a competitive landscape of OJO, Homelight, OPcity, Referral Exchange, and one other proptech platform that compares to these. For each, details further than revenue, size, founding year, and target audience are required as these are already known.

Early Findings


  • In our initial search, we provided the mission statement, value proposition, and features of each provided company. In addition, we identified Nobbas as an additional AI powered proprietary real estate platform according to Forbes.



Referral Exchange


Proposed next steps:

You need to be the project owner to select a next step.
We suggest continuing research for each company to provide a 3-5 sentence description of the company, success metrics (i.e. downloads, members, etc.), partnerships, pricing models, and marketing strategy. We can cover 2-3 companies in a 3-hour research block.
In addition, we could provide an analysis of each companies customer perceptions. For each company, we would provide 2-3 positive customer reviews, 2-3 negative customer reviews, what customers are saying on social media, and perceptions portrayed in the media.