Prepared for MJ B. | Delivered October 7, 2019
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To understand the target audiences for Compass Data Centers, Equinix, CoreSite, Tierpoint, Digital Realty, Vantage Data Centers, Align, and Stack in terms of verticals and company size for the purposes of informing a PR messaging strategy.
The audiences for Compass Data Centers, Equinix, CoreSite, and Tierpoint in terms of vertical and company size are below.
COMPASS DATA CENTERS
Compass Data Centers offers solutions for
cloud and SaaS providers
Compass Data Centers has worked with the following companies:
Windstream Communications: Approximately
American Electric Power: Approximately
Iron Mountain: Approximately
Compass Data Centers' audience appears to be companies with more than 15,000 employees in the cloud, SaaS, colocation, and telecom verticals.
Equinix's top industry vertical is computer software, with
of its companies in this vertical.
Other top verticals include information and technology services (
companies), retail (
companies), financial services (
companies), restaurants (
companies), construction (
companies), telecommunications (
companies), marketing and advertising (
companies), hospitality (
companies), and real estate (
Most of Equinix's clients (
) have between 10 and 50 employees. Another
clients have between 50 and 200 employees. Another
clients have between 1 and 10 employees and
clients have between 200 and 500 employees. The smallest number of clients (
) come from companies with 5,000 to 10,000 customers.
CoreSite has solutions for
digital media providers
CoreSite has worked with the following companies:
SMI Corporation: Approximately
Telia Carrier: Approximately
ACI Solutions: Approximately
Paul Hastings: Approximately
CoreSite's audience appears to be companies with 100 or fewer employees (although there are some clients with many more employees) in the SaaS, cloud, IT, digital media, financial services, healthcare, and network provider verticals.
for healthcare providers, IT, sports teams, restaurants, media, financial services, retail, and food & beverage companies.
Tierpoint has worked with the following companies:
Tommy Bahama: Approximately
Hewlett Packard Enterprise: Approximately
ActiveHealth Management: Approximately
Webster Bank: Approximately
Tierpoint's audience appears to be companies with between 400 and 5,000 employees (although it has quite a few clients that are much bigger than that) in the healthcare, media, and retail verticals.