Wonder

Research Outline

Prepared for MJ B. | Delivered October 7, 2019

Competitive Analysis

Goals

To know for each company, their audience (target market) in terms of verticals/industries and company size.

Early Findings

To understand what industries/comapy size each company is targeting, we started by analyzing their clients. Our aim was to understand the type of companies each competitor is serving and targeting.
Clients' ListsCompass Data Centers: WindStream Communications, AEP, Iron Mountain, and CenturyLink.
Digital Realty: Hostway, IBM Cloud, AT&T, and Sentinel.
Equinix: CDM Smith and bmc.
CoreSite: MLB Network, Verizon, Paul Hastings, and Paperspace.
Tierpoint: Dental Associate, Potbelly, NHL, and GSK.
 Vantage Data Centers: It doesn't share its clients' list.
Align: A&M, AIG, Bank Of America, Peloton, and Salesforce.
 Stack: It doesn't share its clients' list.