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Research Outline
Prepared for Chrissy H. | Delivered March 24, 2020
Soil Health
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Goals
To provide an analysis of the soil health space by looking at companies selling soil health products to farmers and the ancillary divisions related to soil category.
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Early Findings
Companies Selling Soil Health Products to Farmers
Patagonia Provisions
Various companies are seeking to establish a h
ealthy and reliable relationship
with farmers by selling soil health products to farmers.
Companies such as
Patagonia Provision
s are ensuring that they are building this relationship through sustainable agriculture p
ractices and products.
C
l
i
f
Bar
This company incorporates
rotation crops
into products and collaborates with farmers to ensure that farmers get healthy soil for sustainable food system.
The company introduced g
ranola and pea protei
n. Yellow peas are renowned as
ideal nitrogen-fixers.
C
l
i
f
Bar consults with
farmers and experts
on sustainable agriculture to ensure that they sell the ideal products that have been tried and tested.
Field-to-Market
As a nonprofit company,
Field-to-Market
prioritizes farm sustainability. Through the years, the company has introduced new programs to include consultations with
agronomists, education
, on-farm data collection, and other agriculture sustainability programs.
Various Big Food Brands
Other big food brands such as
General Mills, Kellogg,
Mars Wrigley and Campbell, have continued to proactively invest in sustainable ingredients that will ensure that farmers have sustainable and improved soil health.
While each farm requires a unique solution when it comes to improving soil health,
new tools
are being developed to take the farm’s data before offering soil health solutions.
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