Cooking Wine Adoption

Goals

Obtain insights or statistics on the use or adoption of cooking wine by millennials or younger consumers.

Early Findings

Cooking Wine Adoption

  • Based on a survey of U.S. millennials' wine preferences, several respondents mentioned that they add wine to their dishes while cooking them.
  • Millennial-led households typically include cooking rice wine, cooking sake, cooking sherry, and cooking wine in their grocery purchase.

Summary of Findings:

Our initial hour of research provided some insights on the use or adoption of cooking wine by millennials.


Proposed next steps:

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