Cooking Wine Adoption

Goals

Obtain insights or statistics on the use or adoption of cooking wine by millennials or younger consumers in the United States.

Early Findings

Cooking Wine Adoption

Summary of Findings:

  • Our initial hour of research provided some insights on the use or adoption of cooking wine by millennials.
  • However, insights on cooking wine adoption by millennials are limited as people in general were advised by expert chefs to use good quality authentic wine instead of cooking wine.

Proposed next steps:

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