GLOBAL ADVERTISING SPEND

• US leads the global advertising spend with $229.68 billion. 
• The rest of the countries that follow are:
• China with $87.08 billion. 
• Japan with $45.14 billion. 
• The UK with $27.47 billion. 
• Germany with $24.92 billion. 
• Brazil with $13.46 billion. 
• France with $13.26 billion. 
• South Korea with $12.89 billion. 
• Australia with $12.43 billion. 
• Canada with $10.78 billion. 
• Italy with $9.04 billion. 

•  This spreadsheet presents the details/breakdown by medium for US and China.