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Research Outline
Prepared for Brian R. | Delivered March 15, 2020
Influencer Content Creation Services
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Goals
To identify companies that provide authentic user generated content through an influencer network for a low fee or often in exchange for free products.
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Early Findings
Here is a list of services that brands and agencies can use to affordably acquire authentic user generated content.
Heartbeat
— a marketplace that connects brands with real consumers to run influencer-style campaigns on Instagram. You can tap into their network of GenZ and
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, target the perfect audience for your campaign, and run influencer-style campaigns at scale using real people who will love your brand and create authentic content.
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— Find relevant influencers and run better campaigns with our AI-powered, all-in-one platform for smarter, data-driven influencer marketing.
#paid
— Build, launch, and scale creator campaigns just like your favorite media channels.
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— They provide a variety of influencer marketing services, including all-inclusive content strategies with hand-picked influencers that are right for your brand.
Tagger
— SaaS influencer marketing platform that allows brands and agencies to plan strategic campaigns and connect with influencers using search filters and data, not guesswork. Users can also track and report campaign results with just a few clicks.
Open Influence
— Using a top-down approach, their dedicated creative team
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influencer marketing strategies that result in cohesive brand experiences while celebrating individual creativity. With their guidance, creators deliver best-in-class content that customers share and remember long after they’ve scrolled away.
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— By YouTube. Powered by data, they built the best in class tools to connect brands with the right creators, enabling branded content that reaches the right audience and inspires action.
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