To identify the growth in personnel intensive cybersecurity market for small and medium businesses to identify the most profitable areas in this space.
Personnel Driven Cybersecurity
Threat hunting is less about technology and more about people. While various algorithms have been identified, to assist in the process, for the large part, it involves skilled personnel sifting through large volumes of data.
One of the most common mistakes a business of any size can make isdepending on technology to meet its cybersecurity requirements. People are an increasingly valuable part of this equation.
The key to effective cybersecurity is a customized approach to meet the businesses' needs.
An increase in the number of phishing and malware attacks has seen the cybersecurity market grow. Typically, estimates of market growth have focused on technology-based solutions.
In the past, vulnerability assessments have been perceived as complicated and expensive, which has limited the number of businesses using these services.
There is an increasing risk to small businesses suggesting traditional measures are not enough. The reluctance to adopt personnel driven measures has seen small businesses emerge as a potential target to attacks.