Prepared for Carmen P. | Delivered July 25, 2019
E-cigarette/Vaping Product Numbers and Growth
To understand the growth of e-cigarette (vaping) products that have entered the U.S. market over the past decade for the purposes of informing current client work.
A preliminary search indicates that there is a lack of directly available information on the growth of the number of e-cigarette or vaping products between 2009 and 2019. We were able to find the following data points in our early searches:
In January 2014, there were
7,764 unique flavors
of e-cigarettes available over the Internet.
In August 2012, there were
of e-cigarettes available on the global market.
Over 17 months,
went out of business, but
new brands joined the market.
This represented a net growth of
10.5 brands and 242 flavors
per month over a 17-month period (between August 2012 and January 2014).
Between 2010 and 2013, the percentage of cigarette smokers who had used an e-cigarette device increased from
9.8% to 36.5%
Aggregated annual e-cigarette sales increased
between 2015 and 2016 and
between 2016 and 2017.
In 2015, the value of the e-cigarette market in the U.S. was worth $2.5 billion, which increased to $3.5 billion in 2015.
It may be possible to provide a triangulated estimate of the number of e-cigarette brands in 2009 by examining the
of websites that sell these products.
For instance, the pages of the website Premium Cigarettes from
are available, which would provide the information necessary to manually count the products available.
Then, using the same process for the
in 2019, the growth of brands could be estimated, as could the growth per day, week, or month.
PROPRIETARY RESEARCH AVAILABLE
Bolster your final deliverable with
from Mordor Intelligence LLP for an additional $3,250.00. This research includes a full assessment of the U.S. e-cigarettes market to include growth and trends.
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