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Research Outline
Prepared for Penny Z. | Delivered January 29, 2021
US Field Services Software
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Goals
Identify the market share and keywords (both paid and organic) used to search for each of the following competitors in the US Field Services Software market:
Odyssee Field Service
,
Service Max
,
Housecall Pro
,
Service Titan
,
Field Edge
,
mHelpDesk
,
Skedulo
,
Workyard
, and
allgeo
.
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Early Findings
Market Share
The research team was unable to identify a single report providing market share of all target competitors (listed above).
The research team found estimates that Service Titan has a
0.59
% market share in the workforce management industry, while Housecall Pro has a market share of
14.46
%, and Skedulo has a market share of
0.34
%.
The global Field Service Softwear Market is expected to grow by
$3.43 billion
during 2020-2024, at a CAGR of 17% over the forecast period.
T
h
e
market size, as calculated by revenue, of the Field Service Software Market in the US is expected to be
$1.7 billion
in 2021.
Housecall Pro
71.96%
of traffic flows to Housecall Pro's website directly, while 16.75% comes from search, 4.97% comes from referrals, and 5.31% comes from email, and 1.01% comes from social media.
In terms of search, most searches (
95.54%
) for Housecall Pro are organic, using keywords like "housecall pro", "house call pro", "housecall" and "how much do plumbers make".
4.46%
of search traffic comes from paid keywords, the top five being "housecall pro", "housecall", "house call pro", "window cleaning pricing app" and "house calls pro".
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