Research Outline

US Field Services Software

Goals

Identify the market share and keywords (both paid and organic) used to search for each of the following competitors in the US Field Services Software market: Odyssee Field Service, Service Max, Housecall Pro, Service Titan, Field Edge, mHelpDesk, Skedulo, Workyard, and allgeo.

Early Findings

Market Share

  • The research team was unable to identify a single report providing market share of all target competitors (listed above).
  • The research team found estimates that Service Titan has a 0.59% market share in the workforce management industry, while Housecall Pro has a market share of 14.46%, and Skedulo has a market share of 0.34%.
  • The global Field Service Softwear Market is expected to grow by $3.43 billion during 2020-2024, at a CAGR of 17% over the forecast period.
  • The market size, as calculated by revenue, of the Field Service Software Market in the US is expected to be $1.7 billion in 2021.

Housecall Pro

  • 71.96% of traffic flows to Housecall Pro's website directly, while 16.75% comes from search, 4.97% comes from referrals, and 5.31% comes from email, and 1.01% comes from social media.
  • In terms of search, most searches (95.54%) for Housecall Pro are organic, using keywords like "housecall pro", "house call pro", "housecall" and "how much do plumbers make".
  • 4.46% of search traffic comes from paid keywords, the top five being "housecall pro", "housecall", "house call pro", "window cleaning pricing app" and "house calls pro".
Prepared By
Alexis Z.
3528 assignments | 5.0