GOALS

• The total addressable market for the corporate wellness industry, the consumer online fitness industry, and the hospital patients at home exercise industry, both globally and for the U.S. Data is needed both in dollar amounts and the number of people utilizing the services.
• The number of companies operating in each of the three above industries, globally and in the U.S.
• The number of people in each industry who have insurance that covers services in each of the three industries.

EARLY FINDINGS

• "The global corporate wellness market size is projected to reach USD 90.7 billion by 2026 expanding at a CAGR of 6.8%." We can use the provided data to triangulate the market size in 2018.
•  More than 80% of employers in North America offer corporate wellness programs.
• According to IBIS World, the size of the US corporate market is $7 billion with 638 businesses.
• Another report provided conflicting data which stated that the global corporate wellness market size is projected to reach "USD 8,601 million by 2025, at a CAGR of around 7.0% between 2019 and 2025." This is quite different from the previous report we found and that is likely because the previous category factored corporate wellness categories in its analysis.
• The global online fitness market totaled US$849.60 million in 2017.
• There is no information on the hospital patients at home exercise industry, however, we found that "the current at-home exercise routine prescription methods in physical therapy suffer from inefficiencies, poor communication, and a lack of patient accountability. And as a result, only 30-35% of patients adhere to their prescribed routines."
• According to Transparency Market Research, "the global home rehabilitation products & services market was valued at US$ 88,484.0 Mn in 2017 and is projected to expand at a CAGR of more than 7.1% from 2018 to 2026."
• Within our preliminary research, there is no mention of the number of people who have insurance that covers services in each of the three industries.

PROPOSED NEXT STEPS

• Determine the global and the US total addressable market in terms of dollar value and the number of people for the corporate wellness industry, the consumer online fitness industry, and the hospital patients at home exercise industry OR home rehabilitation products and services. We will do this for each of the three industries. (9 hours, $225)
• Determine the number of companies or businesses in the corporate wellness industry, the consumer online fitness industry, and the hospital patients at home exercise industry OR home rehabilitation products and services. Again, we'll do this for each of the three industries. Also, since this can be triangulated from the market sizes that would be obtained above, we can make this part to be dependent on the TAM requests to ensure consistency and accuracy. (9 hours, $225)
• Determine the number of people who have insurance that covers services in the consumer online fitness industry, and the hospital patients at home exercise industry OR home rehabilitation products and services.
• For this, if the geographical focus is the US only. (4 hours, $100)
• Else, if global focus. (9 hours, $225)

• As available, determine the US or global total addressable market in terms of dollar value and the number of operating businesses/companies for the corporate wellness industry, the consumer online fitness industry, and the hospital patients at home exercise industry OR home rehabilitation products and services. (3 hours, $75)
• As available, determine the number of people OR households in the US, who have insurance that covers services in the consumer online fitness industry, and the hospital patients at home exercise industry OR home rehabilitation products and services. (3 hours, $75)