Luxury Holiday Destinations in the Middle East

Goals

To identify luxury holiday destinations in the Middle East that attract affluent domestic travellers from the Gulf region with a focus on audience profiles from information that is publicly available or industry reports that need to be paid for in order to inform a project.

Early Findings

Our preliminary research on luxury holiday destinations in the Middle East that attract affluent domestic travellers from the Gulf region revealed insights. Here are key pieces of information we found:

Luxury Holiday Destinations in the Middle East for Affluent Domestic Travellers:

Overview

  • Travel habits are evolving, as younger, more affluent travellers crave adventure, value and frequent trips within the Middle East. In 2020, Generation Z (ages 20 and younger) and Millennials (ages 21 to 34) now comprise nearly three quarters of the region's population.
  • Egypt is the holiday destination of choice for many affluent domestic travellers from the Middle East and the Gulf region, and Saudi Arabia remains a popular holiday destination among many of these affluent domestic travellers. Egyptian and Saudi officials have partnered on a Red Sea Island and Neom project that will link Egyptian resorts in Sharm el-Sheikh and Hurghada to the Saudi city of Neom.
  • The United Arab Emirates is a popular holiday destination for affluent domestic travellers from the Gulf region, with Intra-regional travel to Dubai increasing.
  • Interest is also increasing from affluent GCC travellers in Lebanon as a holiday destination.

PROPRIETARY RESEARCH AVAILABLE
We found some proprietary research from one of our data partners which may be helpful:
  • "Tourism Source Market Insights: Gulf Cooperation Council - Analysis of tourist profiles, traveler flows, spending patterns, main destination markets, risks and opportunities in Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the UAE" (GlobalData, $1,495)
  • "Tourism Destination Market Insights: Gulf Cooperation Council (2019)- Analysis of source markets, infrastructure and attractions, and risks and opportunities" (GlobalData, $1,495)
If you'd like us to purchase reports on your behalf, just let us know!

Proposed next steps:

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