Prepared for Amy T. | Delivered April 8, 2020
Linking Spices and Chocolate
To identify the link between spices and chocolate.
"Adding spice to dessert has several benefits: Studies show that people who eat spicy foods can
, and spice can help curb one's appetite and burn calories after a meal."
the flavor (heat, pungency, warmth, and bite) as well as the color of prepared foods and play an important role in the food industry today.
Consumer preference for foods that
t has increased significantly.
A 2019 Kalsec survey found that "more than
of consumers said that they choose spicy options for their meals."
% of global consumers said that they were extremely likely to try a spicy dessert, while
said that they were somewhat likely to try a spicy dessert.
of global consumers said they were extremely likely to try a spicy beverage, while
said they were somewhat likely to try a spicy beverage.
"Globally, consumers are most interested in trying spicy/salty combinations, followed by
and spicy/tangy combinations."
US Consumers and Sweet Heat
"A recent survey of U.S. consumers ages 18 and older found that
of consumers now enjoy hot and spicy foods."
"Consumers in the Americas are most interested in trying
new spicy flavors
; including sriracha, black pepper, curry, horseradish, Szechuan, wasabi, berbere, sambal, harissa, and gochujang."
, and chipotle were among the US consumer's preferred pepper sources.
of U.S. consumers continued to show interest in a
spicy and sweet
flavor combination along with one-half being interested in a sweet and tangy experience."
"Sweet heat refers to
sweet and spicy
traits that pair well together for a unique flavor combination. Examples of sweet heat include sriracha and caramel,
chocolate and cayenne
, ghost pepper and barbecue, and honey and chilies".
In 2018, candy and chocolate companies innovated and incorporated more "
" flavor profiles for some products. Mars, for example, introduced spicy
Skittles Sweet Heat
and Starburst Sweet Heat.
For this hour, we tried identifying insights or trends that would link spices and chocolate. We were mainly able to identify insights on spicy food trends, but we also found some links to dessert and beverage consumption as well as links to the "sweet heat" flavor profile, where spiced chocolate appears to fit in.
Additional insights linking chocolate and spice did not immediately appear available.
In the course of our research, we came across more general trends on chocolate in the US, as well as insights on opportunities in the hot and spicy food trend, which might also be of interest.
Feel free to add or select an option below.
510 assignments | 5.0