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Research Outline
Prepared for Shelby H. | Delivered September 16, 2020
Retail Loyalty App Market
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Goals
To find out the market size, as well as key players, of the grocery/retail loyalty app market. Additionally, explore the market intelligence space for key players in the market.
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Early Findings
Retail Loyalty App Market
The global loyalty management market was valued at
$2.1 billion
in 2018.
S
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o
p
k
i
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is an app that rewards customers for shopping in-store and online. Rewards can be redeemed in the form of gift cards.
Stamp Me
is another app that allows users to retain their stamp cards (cards used to avail offers when a set number of stamps are acquired) digitally.
Loopy Loyalty
is another app that offers a loyalty system based on stamps and other marketing options.
Market Intelligence/Research
The global market intelligence market was valued at
$76 billion
in 2017.
The
most notable players
in the market research space include Nielsen,
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,
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p
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,
G
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, and IRI.
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