Research Outline

Growth and Innovation Consultancies Research: United Kingdom


To provide the annual revenue, profit margin, cost of sales, and the number of employees for growth and innovation consultancies in the UK specificallyBow and Arrow, WhatIf, Farenheit 212, Market Gravity, over the past five years.

Early Findings

The required information about the listed growth and innovation consultancies in the UK is contained in the attached spreadsheet.

Bow and Arrow


  • A website link to WhatIf is provided herein.
  • Initial research revealed that the company was acquired by Accenture in March 2019. Prior to the acquisition of the company by Accenture, WhatIf existed as a private company and so, did not publish its financial data or employee number publicly.
  • According to ZoomInfo, the annual revenue for WhatIf for the different quarters of 2019 and 2020 is given as;
  • According to the company's profile on Linkedin, it has an employee range of 201-500 people.
  • Zoominfo claims to have the employment details of the WhatIf behind a paywall.