Amazon

Viability

• Advanced search options in the grocery section of Amazon include the following:
•  By Department: Fresh Fruits, Produce, Snack Foods, Pantry Staples, Beverages, Food & Beverage Gifts
•  By Brand 
•  By Price 
•  By Subscribe and Save eligibility 
•  By Nutrition Facts 
•  By Specialty Food Type 
•  By Packaging 
•  By Shipping 
•  By Seller 
•  By Availability 

• Brand Tools:
•  A+ Content : showcase the brand story and products with images and text.
•  Stores: free, self-service, branded destination for curated content.
•  Sponsored Brands: increase traffic and engagement with cost-per-click ads.
•  Brand Dashboard : brand management tool.
•  Brand Registry : protection tool to represent the brand and report violations.
•  Transparency: item-level tracing service.

Listings

• Steps:
•  Chose a selling plan: Individual or professional
•  Chose a strategy: Brand owner or Reseller
•  Create a seller account 
•  Add Products: select categories, details, and build a details page.
•  Advertise 

• Plan Pricing:
•  Individual: $0.99/item sold +fees 
•  Professional: $39.99/month +fees 

Produce Listing Support

• Advertising:
• The company has an advertising success center that provides resources and FAQs for new sellers.
• The company also offers targeted advertising by geographic location.
• In addition, there are programs such as Sponsored Products, Sponsored Brands, Stores, and Sponsored Displays.

• Page layout options:
•  Title : 200 characters max
•  Images : 500 x 500 or 1,000 x 1,000 pixels
•  Variations : different colors, scents, sizes, etc.
•  Bullet points : short, descriptive sentences highlighting key features and benefits
•  Featured offer ("Buy Box") : detail page, add to cart, or “Buy Now”
•  Other offers : The same product sold by multiple sellers offering a different price, shipping options, etc.
•  Description : keywords improve the chances that people will find listings

• Payment Terms:
• Payments can be made through the add to cart or “Buy Now” options.

Fulfillment

•  Fulfillment can either be done through Fulfilled By Amazon (FBA) or be fulfilled by the seller.

• When using FBA, there are no considerations for labeling as it is taken care of by Amazon, however, when using fulfillment by seller, the seller is responsible for all packaging though they do get credits for certain media items.
• Distribution can be to any of the platforms 180+ countries using the following shipping options:
•  Domestic Standard 
•  Domestic Expedited 
•  Domestic Two Day 
•  International Standard  
•  International Expedited 

Consumer Support

•  Returns are processed through Amazon customer support for FBA, however, "return value will be $0 for users who select Fulfillment by seller. "

• Terms and Conditions can be found here.