High-end Whiskey

Goals

Determine how whiskey sales in bars, restaurants, and stores correlated to each time of year in NYC to determine when whiskey sells the most and in what locations.

Early Findings

BARS

  • In the United States, 27% of winter liquor orders from BevSpot in 2018 were from whiskey while only 20% of orders were whiskey in the summer. There was an average of 24% orders of whiskey during autumn and spring.
  • In 2017, 34% of liquor sales from BevSpot in New York City was Whiskey.
  • The most popular whiskey brands sold in New York City bars are Jameson, Jack Daniel’s, Grey Goose, and Bulleit.

WHISKEY MARKET

  • The United states Whiskey market is the leading spirits market with a 7.7% growth rate and accounting for over 70% of spirits exports.
  • In addition to this public search, we scanned our proprietary research database of over 1 million sources and were unable to find any specific research reports that address your goals.

Proposed next steps:

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