Benefits Packages


The goal is to find out what small, medium, and large marketing or PR companies offer in terms of benefits packages for their employees.

Early Findings

  • Small businesses often use an employer-funded, employee-selected benefits system where the employer budgets a certain amount for each employee and they choose their personalized benefits with that budget using a software program or online site.
  • Customized benefits packages have been shown to produce happier, more productive employees.
  • Epsilon is a large marketing company, with over 8,000 employees. They received 3.8 stars in terms of being a good place to work on Glassdoor. Their top-rated benefits include 401K plans and "unlimited paid time-off". They did have low ratings on health insurance due to offering plans with high-deductibles and not matching HSAs very well.
  • TUNE, a small marketing company with 350 employees, offers very good benefit packages with unusual perks that has employees "singing praises". Benefits include great health insurance, in-house restaurants with free lunch for employees, free coffee and snacks, all of which is available to employees right when they start their employment.
  • AimClear, a digital marketing agency, has a vast array of physical health benefits for its employees. Examples include standing and treadmill desks, health challenges with rewards, access to the Mayo Clinic, and gym membership reimbursements.

Proposed next steps:

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