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Research Outline
Prepared for Collin S. | Delivered April 1, 2020
Lawnmower Replacement Parts - Competitive Landscape
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Goals
To identify top three distributors of lawnmower parts in the US, their competitive advantage, and some insights on how to break into the market.
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Early Findings
The global market size for lawn mowers was valued at
$9.7 billion
in 2018 and is projected to reach
$14.5 billion
by 2026, growing at a CAGR of
5.1%
from 2019 to 2026.
Ride-on mowers are expected to
retain top position
in 2026, followed by push mowers and robotic mowers.
Globally, the
top distributors
of lawnmower parts include Husqvarna, Deere & Company, and Honda, according to a recent report by MarketWatch.
Consumer Reports published
an article
detailing the top requested and most
favored features
on lawnmowers. According to the article, uniform wheel sizes, blade-brake clutch, electric start, and one-lever height adjustment are
s
o
m
e
o
f
t
h
e
top features
consumers prefer to have in a lawnmower.
The US lawnmower market is moderately fragmented due to the presence of many local, regional, and international players. The emergence and development of
innovative robotic mowers
is currently driving the adoption of commercial lawnmowers in the US.
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