The goal of this research is to assess how COVID-19 has impacted charitable giving to nonprofits. This information will be used to help nonprofits plan for the fundraising impacts resulting from COVID-19.
CCS Fundraising Surveys
An article published by CCS Fundraising on June 12, 2020, provided data about how COVID-19 has impacted nonprofit fundraising and specifically compared results from two recent surveys that it conducted.
A survey conducted by CCS Fundraising polled "1,014 individuals representing nonprofit organizations across sectors, track performance and perceptions between May 1 and June 1[, 2020]."
Among the respondents, 23% experienced an increase in fundraising. That percentage marked an increase from the prior survey conducted between "between April 1 and May 1[, 2020]" when 14% of respondents said that fundraising had increased.
Among the respondents from the May-June survey, 56% said that fundraising had decreased. Though that is a significant level of decreased fundraising, it actually marked an improvement from the April-May survey when 63% said the same.
Fidelity Charitable Survey
A survey conducted by Fidelity Charitable asked philanthropic individuals about their charitable giving plans, in light of COVID-19.
Among those surveyed, 25% planned on increasing the amount of money they donate to charity.