Instagram Shopping Sales and Conversion
Delivered March 27, 2020. Contributor: ChristineD
Goals
Obtain insights and statistics on Instagram shopping sales, growth, and conversion from Instagram shopping posts such as the revenue being generated by businesses from these posts. The information will be used to present research and statistics on Instagram shopping.
Early Findings
Instagram Shopping Sales and Conversion
- The top 100 brands on Instagram have experienced having their engagement rate on the platform increase by 53% annually.
- Around 60% of people surveyed mentioned that they find out about new products on the platform.
- Seventy percent of Instagram users are followers of a brand on the platform.
- After viewing a business post, 70% of users usually act by searching, shopping, talking to a friend, or going to a website.
- The average order amount of buyers who bought items through Instagram referrals is around $65.00.
Brands who Experienced Success with Instagram Shopping
Proprietary Database Search Results
In addition to this public search, we scanned our proprietary research database of over 1 million sources and were unable to find any specific research reports that address your goals.
Summary of Findings:
Our initial report provided some insights and statistics on Instagram shopping sales, growth, and conversion from Instagram shopping posts from brands.
Proposed next steps:
You need to be the project owner to select a next step.