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Research Outline
Prepared for Kristin K. | Delivered January 9, 2020
JetBlue Media Scan
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Goals
Identify the top articles about JetBlue and CSR/Sustainability published in the last 12 months.
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Early Findings
Sustianability
JetBlue Plans To Go Completely Carbon Neutral On All US Flights.
Wheels Up for Canned Wine JetBlue and Archer Roose Team Up for Formal Partnership.
JetBlue Airways Will Become Carbon Neutral By July 2020, Making It The First In US History.
JetBlue Prepares its Business for a New Climate Reality.
JetBlue Brings Canned Wine To The Skies With New Archer Roose Partnership.
US airline JetBlue commits to carbon offsetting and sustainable aviation fuel.
Aviation and the environment; CAPA, 7-Jan-2020.
Sky's the limit: JetBlue on course to be America's first major carbon-neutral carrier.
JetBlue to be first large US airline to offset emissions from domestic flights.
Coporate Social Responsibility
Cause Marketing Market to Witness Astonishing Growth during Forecast 2027|Coca-Cola & World Wildlife Fund (WWF), JetBlue & FirstBook, Jersey Mike’s, Dove, Starbucks, Patagonia.
Loyalty360 Reads: December 27 | T-Mobile Making Social Impact, Starbucks Hosting Pop-Up Parties, and More.
JetBlue’s Award-Winning Employer-Sponsored College Degree Program, JetBlue Scholars, Reaches a Milestone – 250 Degrees Conferred.
JetBlue and JFK Millennium Partners Select New York-based Private Equity Investor – American Triple I as a Minority Owned Business Enterprise (MBE) Financing Partner for Terminals 6 and 7 Redevelopment Project at New York’s JFK International Airport.
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