To determine the percentage of employees that are employed as consultants at major consulting firms (like McKinsey, Bain, Deloitte, KPMG, PWC, Accenture, and BCG) as part of a market analysis for the promotion and sale of a new product.
Boston Consulting Group
Boston Consulting Group is one of the big three global management consulting firms, with annual revenue of $7.5 billion and a global staff of 14,000 (2016).
They employ 6,200 consultants (2016) across 90 offices in 50 countries.
The percentage of staff that work as consultants is 44%.
Accenture (formerly Anderson Consulting) has its headquarters in Dublin, Ireland. They have annual revenue of $43.2 billion and a global staff of 492,000.
The company offers a range of different services, including consulting.
Bain & Co
Bain & Co has its headquarters in Boston, Massachusetts. They have annual revenue of $4.5 billion and a global staff of 8,000.