Wonder

Research Outline

Prepared for Caren C. | Delivered August 19, 2019

Manual Push Mower Marketing Contacts

Goals

In order to determine whom to reach out to, identify the VP of marketing, as well as their phone or email contact, for the following brands of manual push mowers: Fiskars, Aavix, McLane Manufacturing, Globe House Products, ALEKO, ProMow, Inc and California Trimmer. 

Early Findings

Fiskars Andrew Gritzbaugh is the overall VP of marketing, however, he primarily works with the Gerber Americas brand. He can be reached at andrew.gritzbaugh@fiskars.com
The primary contacts for Fiskars, which is the brand which sells manual push mowers, are:
 Blair Brophy, Social & PR Manager, Fiskars Americas, blair.brophy@fiskars.com
 Iines Hyvärinen, PR & Communication Manager, Finland, Fiskars, viestinta.pr@fiskars.com
AAVIXWe were unable to locate much information on Aavix. Their website would not load, and the Better Business Bureau also was unable to locate them to handle a complaint. We identified that some of their products are manufactured by Warrior Tools America Corp, however, a search of the Warrior Tools America Corp website did not uncover any information about Aavix. The only contact information for Warrior Tools within the US was listed as Conor at luxiaochu@warrior-tools.com. 
McLane ManufacturingWe were unable to determine the VP of marketing for Mclane Manufacturing after searching their company website, LinkedIn, and third party business databases. 
The only contact information listed for McLane is a general phone number, (562) 633-8158. 
The company seems to be very small, with one location employing only 65 people, and thus may not have a VP of marketing. 
Globe House ProductsWe were unable to find any information on Globe House Products. The only sale listings we found for GHP manual push mowers were also outdated, leading us to believe that the company is no longer in business. 
ALEKO Ali Marks was identified as Head Of Marketing and Communications at Aleko. 
Using RocketReach, we identified her contact information as alikmarks@yahoo.com and 360-537-5954 or 360-589-9582. However, we were unable to identify an official company email or phone number for her. 
ProMow Inc.After searching the company website, LinkedIn, and third party business databases, we were unable to identify the VP of marketing for ProMow, Inc. This may be due to the small size of the company, as they may not have a VP of marketing. 
We were able to identify a general email (sales@promow.com) and phone number ((877) 477-6669) for the company. 
California TrimmerAfter a search of the company website, LinkedIn, and third party business databases, we were unable to identify the VP of marketing at California Trimmer.
We were able to identify a general email (info@caltrimmer.com) and phone number (253.333.3345) for the company. 
This information has been compiled in the attached spreadsheet. 