Global Custom Polyester T-Shirt Market


1. To determine the global market size and CAGR of custom polyester t-shirts.
2. To determine the average selling price of custom polyester t-shirts.
3. To determine the percentage of custom polyester t-shirts that are digitally printed (based on revenue).
The information should be focused on the US.

Early Findings

Custom Polyester T-Shirt Market

  • The global custom t-shirt market was estimated at $1.61 billion in 2019. It has a forecast CAGR of 11.4% through to 2025. This includes all fabric types.
  • Another analysis estimated the global custom t-shirt market to reach $10 billion by 2025.
  • The US market size for original design t-shirts is estimated at $562 million in 2019. It experienced an annual growth of 9.7%.

Average Price

  • It is difficult to determine the average polyester t-shirt price on Amazon. Most of the t-shirts sold on Amazon are a cotton polyester blend. They can be priced from $10 to over $50.
  • Logo Sportswear sells custom polyester t-shirts. The t-shirt costs between $13 and $121. The printing is additional and based on the number of shirts printed. The print price ranges from $15 to $25 per shirt Screen printing is $14 to $18. The shirt style also impacts on the printing price.


  • In our first hour of research, we have found some details about the global custom t-shirt market, but it could not be further distinguished to determine the proportion of the t-shirts that are polyester. There are some variations in different market size estimates that could not be reconciled. There were issues as a number of products are blends of fabrics. Based on our research, the global custom polyester market size is not publicly available.
  • We experienced similar issues attempting to determine the average price. The range was huge. This is due to the different styles and design. Any average, would be an estimate at best.
  • We were unable to find any relevant data on the printing methods for polyester custom designs. It may be there is information available if we broadened the t-shirt style, but we are not confident of this.
  • We did not have an opportunity to look at the proportion of custom t-shirts that are made of polyester but, based on our research, it is unlikely this will be readily available. We suggest a change in research direction.

Proposed next steps:

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