Exhibitions and Conference Market

Goals

Determine the market size and growth of the exhibitions and conference industry in the United States and Europe. Obtain also the market size and growth of the two major sub-segments, trade-shows and conferences.

Early Findings

Exhibitions and Conference Market

  • Based on a portion of a paid market report from IBISWorld, the total revenue of the trade show and conference planning market in the United States is $16 billion.
  • The growth of this market from 2014 to 2019 is 2.4%.
  • Some of the top competitors in the market include The Freeman Company LLC and Viad Corp.
  • Globally, the meetings, incentives, conferencng, and exhibitions market is worth $882.84 billion in 2018. This value is expected to become $1546.69 billion by 2025 with a 12.46% growth rate.

Proposed next steps:

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Our initial research provided some insights and statistics on the market size and growth of the exhibitions and conference industry in the United States. However, specific market sizes pertaining to trade-shows and conferences are limited and need to be triangulated using relevant data. The European exhibition and conference industry market statistics will also need to be derived from available data on the biggest countries in the region or from the total revenues of the top players. Given this, we propose to continue with the research to provide, derive, or calculate additional data on the market size of the exhibitions and conference industry in the United States. We will also provide, derive, or calculate additional data on the historical and future growth of this sector in the US. We will also provide, derive, or calculate the market size and the historical and future market growth of this industry in Europe. For each of these requests, we will provide also 1-2 links to paid reports that might yield the full information.
We also recommend proceeding with the research to provide, derive, or calculate the estimated market size and historical and future market growth of these two sub-segments: trade shows and conferences in the US and in Europe.
We also recommend undertaking additional research to provide 4-6 of the top competitors in the exhibition and conference industry. We will define the top ones based on available metrics such as revenue, market share, or others. For each player, we will provide the name, website, why it is a top competitor, and the value proposition. We also recommend continuing with the research to provide a competitive analysis of the identified players. For each player, we will provide a 3-4 sentence overview of the company, service offerings, competitive advantage, and target market.