Wonder

Plumbing Services Marketing Spend

Delivered January 29, 2020. Contributor: ChristineD

Goals

Determine the average marketing spend of plumbing services providers in California.

Early Findings

Plumbing Services Estimated Marketing Spend
Based on a previous round of this research project, Henrik Plumbing and We Care Plumbing are some of the plumbing services providers in California.
Henrik Plumbing Henrik Plumbing's revenue is around $8.2 million.  
Based on the recommended marketing spend percentage for plumbing companies, they should allocate around 9 to 10% of their revenues for marketing activities.
Based on the recommended portion of marketing revenue above, the recommended marketing spend range of Henrik Plumbing was calculated as follows: 
 9% of $8.2 million = $738,000
 10% of $8.2 million = $820,000


We Care Plumbing
 We Care Plumbing has an estimated revenue of $26.1 million.
Based on the recommended portion of marketing revenue above, the recommended marketing spend range of Henrik Plumbing was calculated as follows: 
 9% of $26.1 million = $2.34 million
 10% of $26.1 million = $2.61 million

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