Meruelo Radio: KDAY, KDEY, & KPWR

Goals

To learn the following information: "friendly name," on-air personalities/shows, station executives, recent news, competitors, podcasts, apps, and associations/partnerships, about these Meruelo Radio stations: KDAy, KDEY, and KPWR, all located in the Los Angeles, California area.

Early Findings

  • KDEY (93.5 KDEY/Riverside) is a simulcast partner of KDAY (93.5KDAY/Los Angeles). As such, the two stations share the same programming, competitors, recent news, personalities, executives, podcasts, apps, and associations.
Friendly Names
  • KDAY's friendly name is 93.5 KDAY ( The K is backwards (K) on the webpage). Their slogan is "Hip Hop Back in the Day."
  • KDEY's friendly name is 93.5 KDEY/Riverside.
  • KPWR's friendly name is Power 106.
Recent News

93.5 KDAY/Los Angeles & (93.5 KDEY/Riverside
  • June 2019: KDAY recently moved personality Cece Valencia to KDAY from KPWR to co-host the "KDAY Morning Show with Cece & Romeo." The move back is a homecoming of sorts for Cece, who "famously did middays on KDAY until February 2018," when she was moved to WPRW to co-host that station's morning show.

KPRW - Power 106
  • J. Cruz, host of the morning programming, "The Cruz Show," left Power 106 (KPWR) to join iHeartMedia's "Real 92.3" KRRL LA's afternoon lineup in April 2019.
  • Celebrity Nick Cannon joined Power 106's morning lineup as the main host and producer of "Nick Cannon Mornings" beginning on June 17, 2019.
  • KPRW (Power 106) was purchased by the Meruelo Group for $82.75 million in 2017.

Proposed next steps:

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