Wonder

Research Outline

Prepared for Ivan S. | Delivered November 16, 2021

Benchmark for Naming Conventions

Goals

To provide a benchmark of Webhelp's naming conventions vs. the market. Specifically, we will provide;
A competitive landscape between Webhelp, Teleperformance, Concentrix, Alorica, Sitel, Sykes, and Telus International on how each company is naming its services.

Early Findings

Data Availability The initial round of research indicates that data is adequate on the topic.
Webhelp Webhelp services are divided into customer engagement, customer experience, business process outsourcing, and specialist outsourcing. 
Furthermore, Webhelp's customer engagements come under three segments, sales, technical support, and commercial assistance.
Details on how Webhelp names its services are provided in this attached spreadsheet. 
Summary Based on initial research, data is adequate on the topic. We suggest an analysis of all the services offered by Webhelp and the listed competitors (Teleperformance, Concentrix, Alorica, Sitel, Sykes, and Telus International), identifying similar services and determining how each company names its services. 
Details on our research paths are provided below. 
Geographical focus: Global. 