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Steamboat Springs

Delivered May 8, 2020. Contributor: Alexandra Y.

Goals

The goal is to determine the sentiment and demographic of Steamboat Springs visitors, the city's marketing tactics, and popular tourist attractions in the area.

Early Findings

  • Some of the most reviewed attractions in Steamboat Springs on Trip Advisor include Fish Creek Falls, Steamboat Ski Resort, Strawberry Park Hot Springs, and Yampa River Botanic Park.
  •  Fish Creek Falls is a hike that has varying stopping points allowing it to be a short or long hike. It has 2,035 reviews on Trip Advisor and has 4.5 stars.
  •  Steamboat Ski Resort is a year-round ski resort that offers 165 trails, hiking biking, and other activities. It has 1,682 reviews and 4.5 stars.
  •  Strawberry Park Hot Springs is a year-round hot springs resort that features 104 degree mineral pools. It has 2,198 reviews and 4.5 stars.
  •  Yampa River Botanic Park is a free botanical garden that offers event rentals, hiking trails, and is open for three seasons per year. It has 656 reviews and has 4.5 stars.
  • In 2016, Steamboat Springs saw about $22.4 million in lodging revenue.
  • In 2016, 40% of visitors came from in-state. 6.4% of visitors were from Texas, 3.8% were from Florida, and 2.8% were from Utah.
  • More females than males visited Steamboat Springs in 2016.
  • The average age of 2016 tourists was 52.8.

Summary

While we found some great popular attractions, based on reviews, in Steamboat Springs, we were unable to find a consensus on how tourists feel about the town as a whole. The only guides on the town as a whole were simply single writer's opinions. This could be because people tend to review specific attractions instead of a whole town. Additionally, the most recent tourist demographic information we found was from 2016, but it did contain a lot of useful statistics.

Proposed next steps:

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