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Research Outline
Prepared for Jeffrey F. | Delivered April 2, 2020
Business Development and PR Firms Used by Management Consultants
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Goals
To find the top 5 (each) business development and PR companies used by management consulting companies.
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Early Findings
Some of the
top consulting firms
in the world include McKinsey, BCG, Bain & Company, Deloitte, PwC, Booz Allen Hamilton, Ernst & Young, Accenture, KPMG and AT Kearney.
One strategy to explore would be check these firms to see who they use for business development and PR.
It appears McKinsey does not use just one PR firm to manage its public relations. For example, Camron PR is the agency for just the
McKinsey Design
arm.
As McKinsey themselves offer
business development
as part of their remit, it seems logical that they would not employ an outside company for this.
No PR agency could be found for Bain & Company. As the company has many
employees
with the words "public relations" in their job titles, it appears they may manage public relations internally.
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