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Research Outline
Prepared for Jen T. | Delivered November 6, 2019
My Pie Pizza
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Goals
In order to inform a new business opportunity, provide the following information on My Pie Pizza: Current CMO, Company locations, Company size, Current agency and Annualized Revenue.
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Early Findings
Locations
There are currently
11 locations
within the US.
The company is working to develop
30 more locations
.
Current CMO
No information was found after searching the
company website
, LinkedIn,
industry press
or
franchise sites.
It was found that the co-founders of My Pie are
Ryan Mitchell and John Merendino.
As of December 2018,
Steven Avery
was the Vice President of Operations for My Pie, however, no current information could verify his employment with the company.
Company Size
It is estimated that the company currently has
54
employees.
Current Agency
After searching through social media, we
determined
that My Pie Pizza has worked with
Bill Dill PR Marketing
and
Timothy Fox Photography
to create promotional materials. However, we were unable to determine if these relationships continue.
Annualized Revenue
The current
estimated revenue is $7.5 million
annually.
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