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Research Outline
Prepared for Jen T. | Delivered November 6, 2019
Pollo Tropical
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Goals
The goal is to determine company info for Pollo Tropical such as revenue, number of employees, executive names, and locations.
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Early Findings
The
CMO
of Fiesta Restaurant Group, which owns Pollo Tropical, is
Hope Diaz
. She was appointed in
September 2019
.
We could not find any recent information on who Pollo Tropical's agency of record is. The most recent source we found is from
2013
and listed
PYRO
as their agency of record.
P
o
l
l
o
Tropical has an annual revenue of
$165.9 million
, which has decreased
2.1%
.
Fiesta Restaurant Group had a 2018 revenue of
$688 million
.
The restaurant has
177 location
s. It appears from their
location map
on their website that all of their current locations are in Florida.
In 2018, the company shut down
14 locations
in Florida and Georgia.
P
o
l
l
o
Tropical has approximately
5,600 employees
.
In 2017, the average annual sales per restaurant was
$2.5 million
.
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