To gain information on new or innovative tobacco products entering the worldwide market.
Philip Morris International has developed two products which heat the tobacco, instead of burning it, to create a smoke-free product. One product uses an electric heater (IQOS), while the other (TEEPS) utilizes a carbon heat source.
Altria, has also announced they are working on other innovations, such as nicotene-containing oral products, e-vapour and other types of inhalables.
Smoky Mountain Chew has introduced Airio, which is a pressurized filter that can remove around half the chemicals (including tar) usually found in cigarettes.
The Tobacco Plus Expo (TPE) will next be held in January 2020. It is generally seen as one of the largest places to find new offerings in the tobacco industry.
Searching for news stories from this year's TPE was not fruitful in finding any further new or innovative products.
Since PMI are leading the way in most news coverage about new or innovative tobacco products, websites of other major global tobacco companies were checked for possible product announcements.