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Research Outline
Prepared for Will W. | Delivered October 25, 2019
Mattresses Sold Per Week, US
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Goals
Understand how many mattresses are sold per week in the United States, in order to support a media plan
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Early Findings
Mattresses Per Week
The amount of mattresses sold per year within the US mattress industry is estimated to be
around 36 million.
Given that, we can estimate that approximately
690,000 mattresses
are sold each week (36,000,000/52 weeks in a year).
Additional Findings
The US generates
25% of the global revenue
for mattress sales in a given year.
The typical consumer keeps a mattress
for 7 years
before replacing it.
Twin size mattresses account for
31% of the market share
, and queen size for
29%.
There are approximately
15,000 businesses
within the mattress industry in the US.
Key players include
S
e
a
l
y
,
S
e
r
t
a
, and Simmons.
Memory foam and latex are the
mattress materials
most preferred.
Mattress sales are expected to increase between
2.5 – 3.5% per year
from 2018 to 2024.
The per capita spend on mattresses per year in the US is
$43.56
(average).
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