Wonder
Log in
Research Outline
Prepared for Neuro T. | Delivered December 9, 2019
Banking Account Users
Review your project details
Goals
Understand the percentage of the population in the US, UK, Brazil, and Australia that have accounts with
C
i
t
i
, N26,
I
t
a
u
, and Commonwealth Bank.
View less
Early Findings
Citi
The United States has an estimated population of
329.95 million
people as of 2019.
According to the company's 2018 annual report, the company had
142 million credit card accounts
, 55 million branded card accounts, and 86 million retail card accounts globally, however, they do not segment their numbers by region.
In 2016, a report was released claiming that in the United States, Citi bank had
95.4 million
accounts worth $146.22 billion.
By calculating the most recent reports of United States accounts vs the United States population, we found that in 2016, 28.9% of the population had an account with Citibank. (
95.4
/
329.95
=0.289)
N26
In 2019, the United Kingdom had a population of
66.44 million
people.
N26 is a
private company
and does not release financial or account statistics publicly.
According to a 2018 report, the company generated
9.57 million
Euros from loans amounting to 14 Euros per customer. If we calculate 9.57 million/14 we can estimate the number of United Kingdom customers was 683,571.
Using these numbers, we can calculate that 1.03% of the United Kingdom population holds an account at N26 (683,571/
66.44 million
=0.0103).
View less