Top Truck Manufacturers

Goals

The goal is to identify 5-7 of the top truck manufacturers in North America, the brands they own, and their market shares to build a graphic.

Early Findings

  • Some of the top truck manufacturers in North America are Navistar, PACCAR, and Volvo.
  • PACCAR owns the truck brands Peterbilt and Kenworth and has a revenue of $19.1 billion.
  • PACCAR has a Class 8 market share in North America of 29.4% and a medium-duty market share of 17.7%.
  • Kenworth slightly outperforms Peterbilt and has a market share of 14%, while Peterbilt has a market share of 13%.
  • Navistar owns the International LoneStar model and has a 19.3% market share.
  • Volvo has a 10% market share and owns Mack Trucks.
  • Mack Trucks has 7.2% of the Class 8 market share.
  • Daimler has a Class 6-8 market share of 38.4%.
  • Freightliner Trucks had a 2018 market share of 36.3%.
  • Western Star Trucks had a 2018 market share of 2.3%.

Proposed next steps:

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