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Research Outline
Prepared for Chrissy H. | Delivered May 4, 2020
Podcasts for Farmers
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Goals
To establish podcast listenership among farmers as evidence to support that a podcast aimed at farmers would be a
success; to establish if this a growing medium among farmers (both young and old), and what sort of programs farmers like to listen to.
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Early Findings
Farm & Rural Ag Network
Farm & Rural Ag Network
is an agricultural podcast that shares farming content. On this platform, farmers, agribusiness influencers, ranchers, and entrepreneurs share their experiences on farming as well as the issues facing modern agriculture. The podcasts air 4 episodes per quarter and have a following of over
4,400 followers
on Twitter and rank at 1.4 M on Alexa.
Young Farmers Podcast
With over
68,000 followers
on Facebook and over
15,500 followers
on Twitter,
Young Farmers Podcas
t is proof that farmers podcast is a growing virtual space. Young Farmers Podcast is created by the
National Young Farmers Coalition,
a network of young farmers advocating for the future of agriculture through content creation.
Farmer to Farmer
Farmer to Farme
r is a podcast that creates content that revolves around showcasing and introducing successful farmers and growers. In this podcast, host Chris Blanchard invites s
uccessful farmers
to explore and detail what is required to make a farm successful.
Listeners can hear a wide range of issues such as
employment
in the farm sector, the secret to cultivating various plants such as carrot, soil fertility, and farming challenges.
Farmer to Farmer is supported by various sponsors in the agriculture sector, such as
BSC America,
Farmers Web, and Vermont Compost.
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